Seamlessly Connect with Your Ideal Audience
- Access a diverse panel of over 3 million participants for wide-ranging perspectives
- Expand your reach by remotely connecting with participants from over 150 countries
- Target B2B and B2C audiences with advanced screening capabilities
- Accelerate your recruitment process and begin receiving participant matches in just 30 minutes
Walk in Your Customers' Shoes
- Conduct rapid video surveys spanning 2-3 days or embark on extensive diary and ethnographic studies lasting weeks to months
- Explore digital behaviors and website usability with advanced mobile and desktop screen recording capabilities
- Observe and record natural behaviors in real-world settings to deepen your understanding of the "why" behind customer actions
- Capture the evolution of attitudes, usage patterns, and satisfaction levels to align products with customer needs and expectations
Fast-Track Your Path to Key Insights
EthOS optimizes your data analysis efficiency, allowing you to quickly uncover strategic insights. Reduce the hours you spend sorting through data and focus your energy on leveraging insights for impactful and informed decision-making
- Harness the power of EthOS's generative AI to accelerate your insight discovery and drastically reduce analysis time
- Make use of out-of-the-box reports that offer deep insights into your customers' behaviors, needs, and experiences
- Analyze participant-tagged heatmaps for intuitive understanding of prototypes and concepts
- Import interviews and focus group recordings from Zoom, Google Meet, and Microsoft Teams to rapdily generate rich and actionable insights
- Create compelling video highlight reels to foster customer empathy and internal buy-in
Your End-to-End Experience Research Platform
EthOS is the go-to software for customer-centric teams, providing unmatched flexibility and a comprehensive suite of tools. Tailored to tackle a wide range of business questions and initiatives, EthOS supports every aspect of your research journey.
Strategic
Foundational Research
Delve into the core behaviors, motivations, and needs of your customers, establishing a
solid foundation for strategic decision-making and future research.
Mobile Ethnography
Leverage smartphone technology to capture real-time, contextual insights into user behaviors and environments, providing a deep understanding of consumer experiences as they occur naturally.
Diary Studies
Capture daily logs from users, offering rich, sequential insights into behaviors and experiences over extended periods.
Exploratory
Generative Research
Spark creativity and uncover new opportunities by exploring the 'why' behind customer behaviors, guiding idea generation and opportunity identification.
Video Surveys
Employ Video Surveys to gather rapid, qualitative feedback from consumers. Combine multimedia and quantitative tasks to unearth the "what" and the "why" to your most pressing business questions.
Interview Analysis
Harness the power of generative AI with our Interview Analysis tool, which processes and analyzes qualitative data from interviews, extracting key themes and insights quickly and efficiently.
Validation
Evaluative Research
Assess and refine your existing designs, prototypes, ads, messaging, and products, gauging their effectiveness and usability to ensure they meet customer needs and expectations.
Concept/Product Testing
Enhance concept and product development with our testing tools, featuring heat mapping technology and video feedback. Evaluate and refine physical or digitial products through detailed analysis of real-world consumer interactions.
Usability Testing
Improve user interface designs and functionality with our Usability Testing tool, which captures user interactions and identifies usability issues to enhance overall satisfaction.