Category: EthOS Blog

  • Why Mobile Ethnography is Perfect for Millennials and Generation Z

    Why Mobile Ethnography is Perfect for Millennials and Generation Z

    When building a brand, businesses, institutions, and organizations need to connect with their users. When brands connect with their users, this connection enables them to provide a rich experience that deepens brand loyalty. When we look at how different consumers have adapted to the use of certain products and services, it is fair to note […]